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Staying healthy this cold and flu season is so important. Have you heard of Elderberry? Elderberry is a berry with a long tradition of wellness.

Black Elderberries (scientific name Sambucus nigra) grow in clusters on shrubs or trees in gardens and in the wild across Europe, North America, Asia, and Africa1. The plant’s berries and flowers have been used in traditional medicine for centuries: flowers and twigs in teas and in baths, and berries to make syrups or tinctures – all to alleviate the symptoms of flu and cold (such as coughs, sore throat and mucus buildup of the upper respiratory tract.)1

Elderberries are a source of many nutrients.

Vitamins: A, B1, B2, B6, B9, C, and E

trace elements: cooper, zinc, iron

minerals: potassium, calcium, magnesium

phytochemicals: carotenoids, phytosterols, polyphenols1

Elderberries are a rich source of antioxidants, vitamins, trace elements, and phytochemicals2. And unlike what was available to our grandparents, there are several elderberry products we can choose right off the shelf.

Nature’s Way Sambucus contains Black Elderberry which is traditionally used in Herbal Medicine to help relieve symptoms of colds and flus such as coughs and sore throats. While many parts of the elderberry plant may offer health benefits, Nature’s Way Sambucus Syrups and Gummies are made from pure elderberries grown in Europe at an optimal altitude of between 500 and 600 meters in nutrient-rich soil that produces exceptionally high-quality berries, packed with elevated levels of naturally occurring anthocyanin. The berries are 100% hand-picked and inspected for optimal ripeness. And it’s delicious, whether in syrup or gummies – available in both kids, and adult formulations!

This cold and flu season brings unprecedented challenges, with a long tradition of fighting cold and flu symptoms, the humble elderberry plant might be just the herbal natural health product you want in your corner. It has never been easier to access the benefits of traditional herbal medicine than it is today. Herbal remedies have been relied on for centuries for their healing properties, many of our formulas have been clinically researched and are backed by science. This has allowed Nature’s Way to strike a unique balance between traditional medicine and modern science, perfect for those looking to embrace their own wellness.

Make sure that you consult with your healthcare provider or dietician if you have specific questions about how a dietary supplement could benefit you and your family, or before making any changes to your diet or exercise routine.


  1. Vlachojannis JE, Cameron M, Chrubasik S. A systematic review on the sambuci fructus effect and efficacy profiles. Phytother Res. 2010;24(1):1-8. doi:10.1002/ptr.2729
  2. Tiralongo E, Wee SS, Lea RA. Elderberry Supplementation Reduces Cold Duration and Symptoms in Air-Travellers: A Randomized, Double-Blind Placebo-Controlled Clinical Trial. Nutrients. 2016;8(4):182. Published 2016 Mar 24. doi:10.3390/nu8040182